Dear Members and Customers,
The Olympia Food Co-op is conducting a survey that will be used in a market study for the expansion of the Eastside store. The market study is part of a feasibility study that will begin soon.
What’s a feasibility study?
The feasibility study is designed to help us figure out if it makes sense to expand and remodel our Eastside store, based on the Co-op’s needs and resources. A few years back, the Co-op purchased the lot adjacent to the Eastside store. With the help of a consultant, the feasibility study will help us identify what we can build there and how we can remodel our existing building.
What’s a market study?
In order to determine how the project can benefit the Co-op and its members, we need to understand the market in which operate. The market study will provide information about current and potential competition, trends in the natural food industry within our region, potential new customers/members, etc.
This survey is a preliminary step for the market study and we ask two questions: “What is your full address?” and “How much did you spend here today?” This information is to identify the area from which the co-op draws its customers, so it is not necessary to ask for your name.
Thank you so much for being willing to participate in this survey. We will keep you informed along this process.
If you have questions or comments, feel free to contact the Expansion Committee at firstname.lastname@example.org.
The Co-op Expansion Committee